Understanding Customer Expectations


This webinar provides you with strategies for discovering those elusive customer expectations and meeting them. No matter what business you are in, you must be able to understand customers’ expectations, even when they cannot articulate them easily. We will explore some simple tools and approaches to digging out what’s missing for customers.  You can then apply the principles to your existing target market and integrate this into your ongoing strategic planning and execution. This will help you develop a recipe for improvement and innovation.

Learning Objectives

  • Develop probing questions to surface unarticulated expectations
  • Use simple tools to dig out expectations
  • Develop innovative solutions and create a market
  • Get the successful results you want

Who will benefit from this webinar

  • Business owners
  • Customer service leaders
  • Marketing and Sales leaders
  • Sales people
  • Management team
  • Project managers (Getting customer requirements)

Presenter – Rebecca Staton-Reinstein, Ph. D.

Rebecca Staton-Reinstein, president of Advantage Leadership, Inc. works with strategic leaders around the world who want to have bottom-line success by building a positive environment, engaging employees and delighting customers. She discovered she had to make some changes in herself first before she could make the desired changes in her team early in her career. She has developed programs to improve communication, reduce stress, and encourage passionate, creative dialogue to reach organizational goals.

This 75-90 minute On Demand webinar will be available to view online for 30 days from the date of purchase.


Note: If you have a coupon code, you will be prompted to use it in the cart.